Atlanta Hawks Announce Paze as New Jersey Patch Sponsor
The Atlanta Hawks have officially announced a new multi-year partnership with Paze, an online checkout solution, as their new Official Jersey Patch Partner. Paze, which is developed by Early Warning Services, will replace the team's previous jersey partner, the YMCA of Metro Atlanta, a charity whose patch had been on the team's uniforms since the 2023-24 season.
As the team's jersey partner, the Paze logo will be featured on all official Atlanta Hawks jerseys. The partnership also designates Paze as the Official Online Checkout Partner and Digital Wallet of the Hawks and State Farm Arena. The move aligns with Atlanta's reputation as a major hub for the financial technology industry, often referred to as "Transaction Alley." "Atlanta is not only home to one of the NBA’s most dynamic franchises, but also a hub for payment innovation," said Serge Elkiner, General Manager of Paze. "Teaming up with a franchise that shares our passion for speed and performance makes this partnership even more meaningful."
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